A branding project for SoundVillage, a corona-proof music festival.
I chose branding as my specialization for my studies. The assignment was to create a business concept and build a brand identity around this idea. I created a business that organized corona-proof festivals. To reach a broad audience and therefore create more revenue, I chose to create a dynamic identity. This identity suits various music genres and will therefore attract people with different tastes in music.
To view the full brandguide, please message jip@vanegdom.net.